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Neil Hunt on customer feedback

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Neil Hunt, Chief Product Officer at Netflix, “What types of things does Netflix A/B test aside from member sign-up?” (at Quora):

The feedback from testing quickly sets us straight, and helps make sure that our efforts are really focused at optimizing the things that make a difference in the customer experience.

If I had to summarize our learnings in three words: “simple trumps complete.”

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Syndicated content from the !undefined Tumblr blog where Rob Friesel posts items related to software engineering, user interface/experience design, and Agile software development. Lots of JavaScript here. View all posts by !undefined →

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